丝路文旅THE SILK ROAD CULTURAL-品牌设计Brand Design

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丝路文旅是一家文化创意品牌店，扎根与西安。我们的设计理念将传统与现代美学完美融合，采用不同色块和撕痕来构建整体视觉。通过融合不同的拼贴形状和独特的色调，精心打造了整体视觉叙事，形成了真正独特且有魅力的图形应用在不同的物料上，不仅是对传统文化美学的致敬，也与现代设计感产生了共鸣。使“丝路文旅”成为一次极具视觉吸引力和文化共鸣的体验。

THE SILK ROAD CULTURAL is a cultural and creative brand store, rooted with Xi'an. Our design concept is a perfect blend of traditional and modern aesthetics, using different color blocks and tears to build the overall visual. By combining different collage shapes and unique color palettes, the overall visual narrative is carefully crafted to form a truly unique and attractive graphic applied to different materials, which not only pays homage to traditional cultural aesthetics, but also resonates with modern design sensibilities. The "THE SILK ROAD CULTURAL" is a visually appealing and culturally resonant experience.